NCAM: A DAY OUT WITH AUTO SALES LEGENDS OF OUR TIME IN NIGERIA

Even though there is no business existence without its challenges, there is one particular line of business in this country that takes lots of guts and down to finger pushing to get it off the ground. It is even more stringent due to the saturation of the market, even though some players belief otherwise.

The business of auto dealing is one of the most lucrative businesses that is gaining attention in the Nigeria corporate terrain. Although most auto dealers try engaging in popular brands to boost sales and recuperate the investments in the short run, it still needs the ability of a good marketing team to devise creative strategies in getting even an unwilling customer to order for the whole company!

To this end, a forum on the happenings in the auto world, tagged National Conference on Automobile Marketing, where the legends in auto sales and marketing in Nigeria would be gathered to bare out their minds, and share their success stories with budding and up coming auto marketers.

The one day event, holding at the Golden Gate Restaurant, Ikoyi, Lagos on the 26^th of November 2008, will feature a platform to chat with the big shots in the industry, interactive session and a paper lecture titled ‘the Magic of Volume Sales’.

The get together which commands the presence of the likes of Chief Michael Ade Ojo, Chairman, Toyota Nigeria Ltd; Chief Molade Okoya Thomas, Chairman, CFAO Group; Alhaji (Dr.) Sanni Dauda, Chairman, Peugeot Automobile Nig Limited; Chief Williams Anumudu, Chairman, Globe Motors, Dr.(Mrs) Diezani Allison-Madueke and Prof Bamidele Badejo to mention few, is primarily targeted at auto marketers, banks and insurance companies.

With full support from the federal and Lagos state governments, the event promises to be an epoch making one.